In today’s era, which is known as the age of global communication and interactions, public relations are a reminder of the important roles of responsibility, transparency, understanding, and reciprocity using ethical communication mechanisms in today’s networked and decentralized society, and its role as the main origin of organizational changes and The foundation of dynamics, two-way communication, understanding and purposeful interaction is not hidden from anyone.
The importance of this field in large and effective institutions such as universities is twofold; Because public relations is a strategic communication process that establishes two-way relations between the university and the society and establishes a strong link between the university’s goals and external demands, as well as by creating motivation, unity and vitality within the university, it promotes the culture of organizational belonging and thus for Realizing the current goals of universities, which is to reach a wealth-creating, community-oriented and human-building university; Targeting and centralization is essential in the field of public relations.
Name and Surname: Bismillah Fitrat
Year and place of birth: 1999, Ghazni province, Markaz district
Field of study: Economics
Degree: Bachelor
Organizational position: Director of Public Relations and International Affairs
Contact number: +93744869175
Email: [email protected]